Rev Ops & Retained Revenue Leadership
My Story
Someone Has to Ask the Hard Questions
Twenty years ~ Every ownership model ~ Every flavor of broken
Retained Revenue Architect — I protect and grow the revenue you've already earned, and use it to make upstream smarter.
I've built RevOps, GTM, and CS functions from scratch, inherited ones that were quietly falling apart, and led teams through post-acquisition chaos that never shows up in the integration plan. From founder-led scale-ups to PE-backed mid-market firms to large enterprise orgs — always in the seat where the operational reality actually lives.
My specialty is the part of the revenue engine most companies underinvest in: the existing customer base. The forecasting, deal structure, contract architecture, and commercial discipline that keeps ARR in place, growing, and predictable. And because I live in the post-sale motion, I feed that intelligence back upstream — which segments actually stay and expand, which deal structures hold at renewal, which ICP assumptions need to change. It makes new business smarter, because "you can't outsell churn".
My job is to find what's actually broken, build what actually works, and make sure it holds after I leave.
What I Do
Retained Revenue Architect
Revenue Forecasting & Commercial Discipline
The Feedback Loop
GTM Transformation & M&A Integration
I build the systems that protect what you've already closed — renewal forecasting, contract structure, pricing discipline, and the organizational design that keeps ARR in place. Most companies treat this as a CS function. I treat it as a commercial one.
Forecast accuracy isn't luck. It's methodology. I build the forecasting cadence, deal review process, and data infrastructure that lets a CFO trust the number and a CRO act on it.
Every renewal, at-risk account, and contract negotiation is data. I build organizations that use it — feeding post-sale intelligence back to ICP targeting, deal structure, and new business strategy. It's the loop most companies aren't running.
Post-acquisition chaos. Commercial model transitions. NRR improvement mandates. Exit readiness. I know how to integrate revenue engines at every stage. I build the revenue engine that survives the transition.
$40M - $160M+
107%
24+
98%
ARR MANAGED
AVG NRR Delivered
acquIsitions integrated
Peak Forecast Accuracy
10 Consecutive quarters